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About Us

The team making CPG sampling dreams come true!

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Meet the Team

With 27+ years of combined experience in the industry, we'd say we know a thing or two about sampling!

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Madi Chilcott

  • Instagram
  • LinkedIn

Co-Founder & Chief Energizer

I've grown up in the food and beverage world! Whether filling bottles of my mom's ACV concentrates in a commissary or working at local Farmer's Markets, I've witnessed the challenges and rewards of this industry. In August 2021, I watched my mom innovate during the global pandemic by partnering with other small brands to create take-home sample bags to be handed out in retail stores as a form of COVID safe sampling. That creative moment sparked my interest for innovating the sampling industry and inspired me to put my Gen Z spin on it. And that's how Multi Brand Sampling Co was born!

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Rhoda Chilcott

  • LinkedIn

Co-Founder & Advisor

As a partner in a Food & Beverage Brand Owner myself, I firmly believe that in-store sampling is essential for emerging brands like ours. I've witnessed firsthand how promoting our products via sampling builds lasting connections with our customers- but it can be a costly and overwhelming endeavor.

This was the reason we started Multi Brand Sampling- to change the sampling game for emerging brands. A sampling company that offers demos with collaborative costing and unique sampling options plus social media leverage to maximize brand awareness was exactly what I was looking for!

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Haley Bellet

  • LinkedIn

Demo Manager

© 2025 Multi Brand Sampling Co.

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